Vivid Scapes Case Study: from invisible to unmissable
How we transformed their social media presence and turned it into a consistent source of leads and brand credibility.
The Challenge
Vivid Scapes Case Study came to us with a strong product and loyal customers — but zero social media presence. They were posting inconsistently, had no strategy and were watching competitors take the attention they deserved.
The brief was clear: build a presence that reflects the quality of the business and turn social media into a channel that actually generates leads.
The Strategy
We started with a full audit of their market, their competitors and their ideal customer. From that we built a platform strategy, a content pillar framework and a 90-day growth plan.
We identified Instagram and LinkedIn as the primary channels, with a paid strategy on Meta to amplify the content that was already performing organically.
The Execution
We took over full management — content creation, scheduling, community management and paid ads. Every piece of content was on-brand, on-strategy and published on time.
The paid campaigns were structured around three audience segments with creative variants tested across each. Winning creative was scaled, underperformers were cut fast.
The Results
Within 90 days, Vivid Scapes Case Study had built an engaged audience across two platforms, a content engine that was running on autopilot and a paid strategy that was generating a consistent pipeline of inbound leads.
Month-on-month follower growth averaged 18%, engagement rate climbed to 4.7% and ad spend returned 2.8x across the campaign period.
The Outcome
A social media presence that earns its keep
Vivid Scapes Case Study now has a consistent pipeline of inbound enquiries from social media, a growing community that trusts their brand, and a content engine that works whether they’re posting once or five times a week.
More importantly, social media is no longer something they worry about — it just works.
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